Industry Profile Surveys

Nobody ever failed because they knew too much about the industry in which they operate.

Wouldn't your members benefit from having access to...

  • Economic barometers measuring the current state of the industry
  • Insights into what other members anticipate for the industry's future
  • The "best practices" of their industry peers in terms of technology, management, sales, training, etc.
  • A summary of the significant issues facing the industry
  • A demographic profile of the industry

In today’s ever-changing business climate, it is vital that your association obtains accurate and up-to-date information about the industry you serve. Depending on the needs of your association, a well conceived, well-conducted Industry Profile Survey can provide your members with insight into a wide variety of key areas such as:

Sales - Determine sales volume and sales distribution for the typical member in your industry. Obtain up-to-date information on current and prospective products or services offered and/or manufactured by your members.

Best Practices - Provide your members with benchmark information concerning operating policies and characteristics, methodologies used, strategies for handling specific situations and the like.

Technology Usage - Determine how firms in the industry are using computer hardware, software and the Internet, as well as other emerging technologies.

Market Size/Performance Information - This type of specialized research combines survey findings with non-survey information (i.e. secondary research data, executive interviews, census data and other such resources) to define market size, market share and market growth information, as well as other relevant business performance statistics.

Whether your association is looking for information in one specific area such as technology usage or would like to conduct a comprehensive survey covering a wide range of industry issues, an Industry Profile Survey by Industry Insights is your key to obtaining the up-to-date information your members need.

If you would like more information on Industry Insights, Inc. and our Industry Profile Surveys, please contact:

Steve Kretzer
(614) 802-2310 ext. 106
skretzer@indins.com



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